翻译技术速递Pro Guide: Sales and Marketing for Language Service Providers
专业指南:语言服务提供商的销售和营销
Slator’s 36-page Sales and Marketing for Language Service Providers (LSPs) is a must-read for small and mid-sized LSPs. This Pro Guide lets you navigate the hyper-competitive language industry with confidence. It provides insight into the most high-value Sales and Marketing activities for LSPs and sets you up for revenue growth.
Build a powerful funnel that generates the right leads via Sales and Marketing and convert more leads into profitable business.
The guide features practical tools such as an extensive list of translation and localization buyer job titles to build effective lead-gen activities, a roadmap for building a Sales team from the ground up, and implementing a compensation and commission structure for Sales and business development staff.
Exclusive data on LSPI Super Agencies and Leaders provides Digital Marketers a valuable resource to benchmark website performance, domain rating, and social media use against the world’s leading language service providers.
The report can be used as a standalone resource for LSPs, and is best read alongside Slator’s flagship 2020 Language Industry Market Report. Slator Research is available as pay-as-you-go or to subscribers of Slator’s Annual Research or Strategy Packages.
Slator’s Research team is available to provide bespoke consulting and advisory services to help LSPs get the most out of their Sales and Marketing budgets.
Slator’s easy-to-digest pro guide on Sales and Marketing for LSPs offers the very latest industry and data analysis, helping you generate the right leads via your Sales and Marketing activities and enabling you to convert more leads into profitable business.
This report does not tell you what to do or say during meetings, how to onboard your customers, or how to manage your accounts. (Small and mid-sized LSPs already tend to do these things well.)
这本36页的《语言服务提供商的销售和市场营销》是中小型语言服务提供商的必读书籍。本专业指南让你在竞争激烈的语言行业中充满信心。本课程将为您提供最具价值的销售和市场营销活动，并为您的收入增长打下基础。
建立功能强大的渠道，通过销售和营销赢得潜在客户，并将更多潜在客户转化为可盈利的业务。
该指南的实用工具包括翻译和本地化买方职位清单，以建立有效的领导活动，建立从头开始的销售团队的路线图，并为销售和业务开发人员实施薪酬和佣金结构。
LSPI超级代理商和领导者的独家数据为数字营销人员提供了宝贵的资源，可以与世界领先的语言服务提供商进行基准测试以评估网站性能，域名评级和社交媒体使用情况。
本 报告可作为LSP的独立资源，最好与Slator的旗舰版《2020语言行业市场报告》一起阅读。 Slator Research可以按需付费，也可以提供给Slator年度研究或策略套餐的订户。
Slator的研究团队可以提供定制的咨询和咨询服务，帮助LSP充分从销售和营销预算中获得最大的收益。
Slator的易于消化的专业指南销售和市场营销为LSPs提供最新的行业和数据分析，帮助您产生正确的线索，通过您的销售和市场活动，并使您转换更多的线索，以盈利的业务。
该报告不会告诉您在会议期间该做什么或该说什么，如何注册客户或如何管理您的帐户。 （中小型LSP已经做好了这些工作。）
以上中文文本为机器翻译，存在不同程度偏差和错误，请理解并参考英文原文阅读。
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